The painting, shown above, taps into the lore of Don Quixote, to help bring new communities that may not have heard the climate change and greenhouse gas story to that story. Those communities include the Hispanic and Latino communities.
Michael Killen, Artis who made the 15 foot painting says, “the WEST 2014: Net Positive Call to Action event is an opportunity for all sustainability managers in the Silicon Valley area and their employers to be part of a new project that can help them. I hope to see you at http://www.sustainablesv.org/ssv2013/index.php/events/west-summit .
Governments, foundations, Universities, and other organizations' Climate Change Action Persuasion Strategies have made progress appealing to people's logic. 